247Bet Cookie Policy

At 247Bet, we are committed to being transparent about how we use cookies and similar tracking technologies on our website. This Cookie Policy explains what cookies are, how we use them, what types of cookies we deploy, and your rights to control their use. By continuing to use our platform — whether you're visiting us for 247bet login, browsing our casino games, or placing bets on live sports — you agree to our use of cookies as described below. We encourage you to read this policy carefully alongside our Privacy Policy to fully understand how we handle your data.

What Are Cookies?

Cookies are small text files that are placed on your device — computer, smartphone, or tablet — when you visit a website. They allow us to recognise your device on subsequent visits and store information about your preferences and activity. Here at 247Bet, we use cookies to ensure our website functions correctly, to enhance your experience, and to deliver relevant content and advertising. Cookies do not contain personally identifiable information on their own, but they may be linked to the personal data we hold about you as a registered user.

Similar technologies such as web beacons, pixel tags, and local storage objects work in a comparable way and are also covered by this policy. When we refer to "cookies" throughout this document, we include all such technologies.

Types of Cookies We Use

Strictly Necessary Cookies

Our 247Bet platform relies on strictly necessary cookies to operate. Without these, our website cannot function properly. They enable core features such as:

Secure 247 bet login and session management
Account authentication and security verification
Processing of deposits and withdrawals
Maintaining your preferences during a browsing session
Ensuring compliance with regulatory requirements, including GAMSTOP integration and responsible gambling tools

These cookies cannot be disabled as they are essential to the operation of our services. No consent is required for their use.

Performance and Analytics Cookies

We use performance cookies to understand how visitors interact with our 247Bet online casino. These cookies collect anonymised or aggregated data about page visits, time spent on pages, error messages, and navigation paths. This helps us identify areas for improvement and ensure the 247bet app and website perform optimally across all devices — including mobile, tablet, and desktop.

Google Analytics and similar tools to measure traffic and user behaviour
Session recording tools to identify usability issues
Load balancing cookies that distribute traffic efficiently

Functional Cookies

Functional cookies allow our 247Bet casino to remember choices you make and provide enhanced, personalised features. For example, we may remember your preferred language, your region, and certain display preferences so that each time you log in, your experience is tailored to your needs. These cookies may also support features like live chat — enabling our 247bet live chat support team to assist you without you needing to re-enter your details.

Targeting and Advertising Cookies

At 247Bet, we and our trusted third-party partners use targeting cookies to deliver advertisements that are relevant to you and your interests. These cookies track your browsing activity across websites and help us measure the effectiveness of our campaigns — including promotions such as the 247bet welcome offer, bonus code deals, and free bet offers. They do not store sensitive personal information, but they do build a profile of your interests based on your online behaviour.

Social media cookies (e.g., Facebook Pixel, Twitter) for retargeting
Affiliate tracking cookies that identify how you reached our site
Ad network cookies used to serve personalised promotions

Third-Party Cookies

Some cookies placed on our 247Bet casino official site are set by third parties whose services we use. These include game providers such as Pragmatic Play, payment processors, customer support platforms, and analytics providers. We do not control these third-party cookies and recommend that you review their individual cookie and privacy policies. Third parties may include, but are not limited to, analytics tools, advertising networks, and social media platforms. We only work with third parties who maintain appropriate data protection standards.

How Long Do Cookies Last?

Cookies we use vary in duration. We deploy two categories based on their lifespan:

Session Cookies: These are temporary and expire when you close your browser. They are used to manage your active session on our site — for example, keeping you logged in while you navigate between pages.
Persistent Cookies: These remain on your device for a set period, or until you delete them manually. We use persistent cookies to remember your preferences and to support features such as the 247bet loyalty club progress and personalised promotional content.

Your Cookie Choices and How to Manage Them

We respect your right to control the cookies placed on your device. When you first visit our 247Bet website, we present a cookie consent banner through which you can accept or decline non-essential cookies. You can update your preferences at any time by accessing our cookie settings panel at the bottom of the site.

In addition, most web browsers allow you to manage cookies through their settings. You can typically:

View what cookies are stored and delete them individually or in bulk
Block third-party cookies from being set
Set your browser to notify you before a cookie is placed
Enable private or incognito browsing mode to limit persistent storage

Please note that disabling certain cookies may affect the functionality of our 247 bet casino. For instance, blocking necessary cookies may prevent you from completing the 247 bet login register process or accessing your account. We therefore recommend that you only disable cookies that are not essential to your use of our services.

Cookies and Responsible Gambling

Our 247Bet platform takes responsible gambling seriously. We use cookies to support safer gambling features, including session timing reminders, deposit limit tracking, and self-exclusion tools. We are registered with GAMSTOP, and our cookies help ensure that users who have self-excluded are appropriately blocked from accessing our services. These cookies form part of our regulatory obligations under our UK Gambling Commission licence (account number 52894) and our Malta Gaming Authority licence (MGA/B2C/370/2017).

Legal Basis for Cookie Use

We operate 247bet under the management of White Hat Gaming Limited, registered in Malta (C73232), 85 St John Street, Valletta VLT1165. Our use of cookies is governed by applicable data protection legislation, including the UK GDPR, the Privacy and Electronic Communications Regulations (PECR), and EU ePrivacy rules. For strictly necessary cookies, we rely on our legitimate interests and legal obligations. For all other cookies, we rely on your consent, which you can withdraw at any time.

Updates to This Cookie Policy

We may update this Cookie Policy from time to time to reflect changes in our practices, technology, or applicable law. When we make material changes, we will notify you through a prominent notice on our website or via your registered email address. We encourage you to review this policy periodically. Continued use of 247Bet following any update constitutes your acceptance of the revised policy. The most current version is always available on our website.

Contact Us

If you have any questions about how we use cookies or wish to exercise your data rights, please reach out to our team. Our 247 bet customer service is available 24/7 via live chat and email through the contact form on our website. You can also contact our 247 bet support team for any queries related to your cookie preferences, personal data, or account settings. We are committed to responding promptly and ensuring your experience on our 247Bet casino remains transparent, secure, and enjoyable.

Content updated: July 12, 2026